Fix Why New Users Stall After Signup

ThriveStack pinpoints why users stall after signup — by mapping their journey across onboarding, usage, and milestones.
Identify your Growth Drivers and Growth Leaks — and act before they churn.

Who Is This For?

Built for Growth-Focused SaaS Teams

Who Can’t Keep Guessing Why Users Don’t Activate

Marketing

Marketing teams struggling to connect traffic to pipeline

Growth Marketers

Demand Gen & Growth Marketers optimizing paid channels

Founders

Founders trying to scale with efficient CAC

RevOps leaders

RevOps leaders who can't trust attribution reports

Who Is This For?

For Product, Growth, and Success Teams Focused on Onboarding and Activation

  • Product Managers designing onboarding milestones
    Growth teams driving Time-to-Value (TTV)
    Customer Success leaders focused on early retention
    RevOps & PLG teams optimizing free-to-paid conversion
ThriveStack’s Solution

Diagnose and Repair Activation Bottlenecks with ThriveStack

1

Correlate signup, onboarding, and product milestone data in one view

2

Track feature adoption vs. user progress toward activation goals

3

Get real-time alerts when users stall or drop off

4

Segment users by cohort, source, or behavior to personalize interventions

5

Trigger automated re-engagement workflows to rescue users

6

Identify your Growth Drivers — and fix your Growth Leaks before they snowball

ThriveStack’s Solution

Expert Insights: Solving Drop-Offs at
the Activation Stage

"Most users decide if your product’s worth it within minutes. If your activation’s leaky, no amount of acquisition can save you."

John Carter Avatar Techdash X Webflow Template | Brix Template
Elena Verna
Growth Advisor, Miro & MongoDB

Tracking activation without correlating onboarding, usage, and time to value is like flying blind.

John Carter Avatar Techdash X Webflow Template | Brix Template
Andrew Capland
Founder, Delivering Value

Every extra step in onboarding is a chance to lose a user. Fewer clicks to value = more retained users.

John Carter Avatar Techdash X Webflow Template | Brix Template
Yaakov Carno
Founder at Valubyl

Every step between signup and value is a potential leak. Map them. Cut them. Win.

John Carter Avatar Techdash X Webflow Template | Brix Template
Kate Syuma
Growth Designer, ex-Miro
What to Measure

Metrics That Predict and Prevent Drop-Offs

Metric

  • Time to First Value (TTFV)
  • Activation Rate
  • % Reaching Activation Milestone
  • PQL Conversion Rate

Why It Matters

  • Shows how fast users find value post-signup
  • Indicates onboarding experience effectiveness, aka Onboarding Completion Rates
  • Tracks progression to “aha!” moments
  • Measures likelihood of revenue conversion
ThriveStack’s Solution

Metrics That Improve When You Fix Activation Leaks

Metric
Before ThriveStack
With ThriveStack
Onboarding Completion
10–15%
25–40%
TTFV
7–10 days
2–4 days
Trial-to-PQL Conversion
10–15%
25–30%
Activation Churn
High
Reduced by 50%

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Frequently Asked Questions

1. What’s an activation leak, and why does it matter?

An activation leak happens when users sign up but fail to reach the “aha” moment. These silent drop-offs kill retention and revenue before value is ever delivered.

2. How does ThriveStack identify where users drop off post-signup?

ThriveStack maps user journeys from sign-up to key in-product actions, highlighting where users disengage and helping teams prioritize the friction points that block activation.

3. Can ThriveStack show which campaigns drive high-activation users?

Yes—ThriveStack connects marketing sources to in-product behavior, so you can see which campaigns bring users who actually activate, not just click or sign up.

4. Does ThriveStack track in-app behavior to measure activation milestones?

Absolutely. ThriveStack integrates with product analytics tools to define, monitor, and alert on key activation events based on your unique user journey and value delivery points.

5. How is this better than using product analytics tools alone?

Most product tools show what users do—but not why. ThriveStack connects behavior with acquisition sources and segments, giving full-funnel visibility into who activates and who doesn’t.

Ready to Stop Leaking Growth at the First Touch?

Let’s first find what’s stalling users—and what’s working well.
  • Unified marketing, product usage and onboarding analytics
    Real-time alerts when activation drops
    Automation to re-engage stalled users
    Insights into your Growth Drivers and Growth Leaks